Influencer marketing has emerged as a powerful and influential strategy within the marketing industry.

We partnered with the IPM to present an insightful guide to influencer marketing and how it works hand in hand with promotional marketing strategy. Audiences were given our tips for success, insight into our award-winning case studies and the industry best practices to help make your influencer marketing campaigns and collaborations a success.

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Key takeaways:

• Our top 5 tips to ace your next influencer marketing campaign
• How to create a successful campaign
• Influencer strategy for promotions